INSIDE THE ADVENT EDIT – WHY THEY MADE THE CUT

Beauty

Written by Annie Whitfield // Edited by Dean Smith

This year, our Latest in Beauty Advent offering has a whole new meaning. It’s not simply an amalgamation of must-have products and brands, it’s a new collection that represents a whole ‘new world’ of beauty. Inside, you’ll find brands that are mindful, innovative, inclusive and forward thinking.

The products will be individually wrapped and numbered, offering a unique 24 days of advent experience. The 2021 edit features some brands seen ONLY in this round up, and some products made specifically for this campaign and delivers a total value of £360, our highest ever. So, let’s break it all down for you…

INNOVATIVE BEAUTY

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Oribe Power Drops Damage Repair Booster

This highly concentrated treatment serum is expertly formulated with linoleic acid that provides an intense dose of essential nutrients. This complex serum has been specifically designed to help rebuild and restore dry, damaged, time-weakened hair. Expect to see hydrated and healthy looking locks after usage.

philosophy purity one-step facial cleanser
This skin-loving 3-in-1 cleanser melts away dirt, oil and makeup, whilst toning and hydrating the complexion. With multiple skin benefits packed into this hard working cleanser, this formula is gentle and soothing to the skin even on the most delicate areas of the face.

Natura Siberica Blueberry Overnight Renew Face Cream-Mask
This Renew Face Cream-Mask is an overnight skincare superhero, hard at work while you sleep. This natural yet complex formula helps to smooth fine lines and even-out your skin tone to leave your face looking refreshed and radiant when you wake up.

QMS Medicosmetics Intensive Eye Care Cream
With its multi-action formulation that showcases natural firming extracts and intensely moisturising ingredients, this Intensive Eye Care Cream provides directly targeted treatment to the delicate skin of the eye zone and will help to reduce the appearance of fine lines, wrinkles and dark circles.

Nailberry L’Oxygéné Oxygenated Nail Lacquer
In an ultra glossy, non-chipping formula, enjoy the chicest at-home manicure. Showcasing an easy to use applicator brush these nail-varnishes offer the highest quality finish with minimal effort required, indulge in either a rusty red-brown, a lavender-grey, vintage pink or deep burgundy shade.

James Read H2O Tan Drops Face
Your new go-to product for a natural, glowing and healthy looking complexion. These water base tan drops will work in partnership with your daily skincare essentials, transforming your favourite moisturiser, foundation, or serum into a made to measure self-tan that leaves your skin looking radiant.

Invisibobble ORIGINAL Luscious Lashes
These spiral hair ties are scientifically proven to cause less damage, less marks and less pain in the hair whilst using. The secret lies in the shape, which distributes pressure evenly on your ponytail, while ensuring a strong and comfortable fit.

Dr. Lipp Superfood Elderberry Tint
A 100% natural multi-award-winning moisturising tint made from superfood elderberry pigment; a natural plant pigment in a burgundy shade that is rich in natural antioxidants. This versatile and innovative formula can be used on the lips, cheeks and eyelids for a subtle but stand-out wash of colour.

Stayed tuned for a closer look at our Mindful, Forward Thinking and Inclusive brands…

The 24 Days of Advent – The Beauty Edit is on sale now.

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